Choose Cranbrook Wins “Best Website Ever” at 2025 BCEDA Awards – Cranbrook brings home two prestigious wins in a weekend to remember

Cranbrook, BC – It was a weekend of celebration for Cranbrook at the 2025 BC Economic Development Association (BCEDA) Awards in Penticton B.C taking home not just one but two prestigious honors for its innovative work in economic development.

Leading the charge was the City’s investment attraction platform, Choose Cranbrook, which proudly claimed the title of “Best Website Ever”—well, that’s how we’re describing it around the office. Officially, it won the 2025 BCEDA Marketing Innovation Award for Best Website. But let’s be honest: when a platform works this hard, tells stories this well, and looks this good, we’re not afraid to throw in a little flair.

Choose Cranbrook isn’t just a website. It’s a fully integrated investment attraction tool that combines a rich data portal, a dynamic YouTube channel, and a suite of digital storytelling tools designed to make one thing clear: Cranbrook is open for business, and it’s ready for you.

This is where storytelling meets strategy. We’ve moved beyond static brochures and dusty PDFs. We’re not cavemen painting on cave walls—we’re using stunning visuals, sweeping drone footage, and powerful local voices to craft a message that resonates with investors, entrepreneurs, and future residents alike

Whether you’re looking to build your business, relocate your family, or just understand what’s driving growth in the Kootenays, Choose Cranbrook makes it big, easy, and obvious. The platform keeps things visually appealing, stat-packed, and tailored for the people who matter most—those ready to help Cranbrook grow.

And the good news didn’t stop there. Kootenay Employment Services also walked away with top honours, receiving the Community Resiliency Award for their Rural Entrepreneur Development (RED) Program. This initiative is a powerful example of how rural communities can create opportunity from the ground up. Gregg Berg accepted the award on behalf of the team, offering a heartfelt shoutout to Kerstin Renner for her role in shaping and delivering the program.

A special thank you goes out to Sasha Bogdanovic from Cityviz, who expertly manages our ever-evolving data portal and ensures the numbers behind the stories stay meaningful and accessible. We also want to recognize Chris Botterill and his incredible team at Genex Marketing, who manage the Choose Cranbrook website with care, creativity, and technical excellence.

Two major wins, one remarkable community.