The Heid Out & Fisher Peak Brewing Company: Purveyors of Happiness

In business and in life, partners Heidi and Jordon have built something special in Cranbrook. What began as a small fine-dining restaurant with just 12 tables has evolved into one of the region’s most celebrated culinary destinations, proving that successful businesses are built on adaptability, community, and a passion for making people happy.

When The Heid Out first opened its doors, fine dining was at the heart of the experience. As demand grew, the restaurant expanded to 24 tables in 2006. But by 2013, Heidi and Jordon recognized that consumer preferences were changing. Rather than holding onto an outdated model, they embraced a new vision, transforming The Heid Out into the award-winning restaurant and brewery that locals and visitors know today.

Together with Fisher Peak Brewing Company, they have created a destination that combines fresh local ingredients with flavours and inspirations gathered from around the world. Their menu reflects the region they call home while offering guests something uniquely creative and memorable.

For Heidi and Jordon, success has never been just about great food and craft beer. It is about people.

“The magic of doing business in a small city is that everyone supports each other,” they explain. “Your customers aren’t faceless. You know them, they know you, and those relationships matter.”

That same philosophy extends to their team. At The Heid Out, culture comes first. Staff care about their guests, but they also care deeply about one another. Creating a positive environment is not simply part of the business model, it is the foundation of it.

Their motto, “Purveyors of Happiness,” guides everything they do. Whether it is sharing a meal, celebrating a milestone, enjoying a locally crafted beer, or creating a rewarding workplace, the goal is always the same: bringing happiness to guests and staff alike.

For entrepreneurs considering Cranbrook, Heidi and Jordon point to the lifestyle that makes the community so appealing.

“Cranbrook offers a million-dollar lifestyle without having to pay a million dollars.”

With world-class outdoor recreation just minutes from downtown, strong community connections, and a supportive business environment, Cranbrook provides the perfect place to build both a business and a life.

For Heidi and Jordon, that combination has been the recipe for success, and happiness, for nearly two decades. Their story is a reminder that in Cranbrook, great businesses are built on relationships, community, and a genuine passion for what you do.